¿Marketplace or eCommerce? 10 aspects you need to consider

This year, e-commerce in Mexico grew from 60% to 70%. With this, the adoption of online shopping in Mexico reached the percentage that was expected to be reached in 2 years.

Today, out of 100 online purchases, 10 are completely new users. And out of these 10, 9 users will become recurring buyers.

Having your products available online so that your customers can access them quickly and securely is a great sales strategy.

An example of this is Apple, which in 2019 alone sold more than 26 billion dollars through its online store in the United States.

Amazon, in 2019, closed sales of more than 355 billion dollars worldwide. Impressive!

There are two ways to sell online:

• Marketplace (e.g., Amazon or Mercado Libre)
• E-commerce (Virtual store)

Do you know the difference between the two?

Today, in our second edition of the videoblog #BrandIndustry, our CEO Alberto Mandujano will share with us 10 different aspects to help you make the best decision for your business.

Are you ready to enter the digital world?